As we enter into more uncertain times, marketers need all the help they can get.
Tactics should, of course, slot into an overall strategy: nevertheless, with online tools changing so quickly, you might appreciate a checklist of cost-effective, online techniques which, if you haven’t tried, might be part of your 2009 armoury.
1. Search engine keywords. Revise your master list of keywords and long-tail items and integrate some value-related adjectives into phrases. All buyers are looking for value-for-money and will be using these phrases in searches.
2. Website: the customer ‘journey’. Focus on your prospect and customer journey through your website and, wherever possible, make the path to buying as smooth and easy as possible. Check your website analytics for buyers who give up along the way and redesign the journey, making the drop-off stages simpler.
3. Social media. Spend time on an assessment of social media which will return a tangible benefit for your company and marketplace. Remember that involvement and links produce a matrix of references for search engines and the digital benefits may even outweigh the value of the human relationships you make. If you are a consumer marketeer, get your team together and use their brainpower and social media experience to brainstorm some widgets to engage an online audience with.
4. Email marketing. Re-examine all your assumptions about your programme. Take a closer look at your statistics and see if you draw some conclusions about what is going well and not so well. Ensure that you have a checklist of the main components that should be in place so that you can check them off (click here to download one from Juice Digital). Run an online survey among an audience sample to see if you can improve your content (most email service providers offer a survey option).
5. Website: develop rapidly-changing content. Our experience tells us that, despite being in possession of sophisticated content management tools, organisations have difficulty in finding the time or inspiration to develop relevant changing content which will boost search engine ratings. We have a number of solutions and a team to help you with this.
6. Twitter. Like many social media platforms, Twitter can get spectacular results if you catch the zeitgeist and use etiquette that adds value to your Followers’ experience. We have a solid checklist to help you: just ask.
7. Interactive voice messaging (IVM). Bluetooth, text (SMS) and IVM all use the most common technology platform of all, the mobile phone. There is a place, and successful tactics, for each of these tools. For B2B marketers, your audience will have a far proportion of touchscreen phones like the Blackberry Storm and Apple’s iPhone. How are you engaging your prospects and customers?
8. Social media press releases (SMPR). This is the tip of the PR 2.0 iceberg. Ensure that you grasp where PR is going and what it means online. Have you grasped the significance of semantic mark-up and how you can build an automated SMPR platform?
9. Blogs. That old chestnut! Blogs are very useful, fast-changing barometers of your thinking and marketing messages. They can be built as an adjunct to your website but have a more personal, informal flavour and allow customer interaction. And, of course, the links back to your website can produce Google-juice.
10. Buzz monitoring. Use freely-available tools to keep track of your company reputation or even spy on your competition. Larger organisations use agencies like Juice Digital to do this professionally but we have compiled a list of over 25 buzz monitoring tools to track news, blogs, patents, video, job listings, conference calls, events, keywords, websites, bespoke RSS tracking. See the list here [link].
11. Podcasts. Consider communicating through short audio or videocasts and embed them in your website or blog.
Article by Jeremy Dent at
http://blog.juicedigital.co.uk/2009/01/marketing-tactics-to-think-about-for-2009/
Friday 16 January 2009
Thursday 8 January 2009
Do You Want Thousands of Targeted Visitors to Your Blogs and Websites?
Do you want to send thousands Of targeted visitors to your blogs, websites & affiliate links for free? Good, I thought you did. Then you need Traffic Transformer.
Inside Traffic Transformer you will learn:
1. How to quickly produce results that will send traffic to your site & put money in your pocket.
2. Advanced tactics you can use on Digg.com that will literally crash your servers if you are not ready for the traffic.
3. How to skip the trial and error stages of getting traffic, save thousands of dollars & start getting laser targeted traffic in record time.
4. 6 easy ways to get quality, high page rank backlinks to your site that will drive you up the search engines & drive hungry customers to your website without having to contact a single website owner asking for a link.
5. 6 simple viral marketing techniques that will keep snowballing & snowballing & send you traffic for years to come!
6. How to get TOP search engine rankings as swiftly as humanely possible.
7. 3 sneaky ways to drive traffic to your blog.
8. The dirty little secret behind article writing & submission.
9. How to put social bookmarking on steroids.
And Much Much More all without ONE JV Partner...
Jason James said, "What you have here is a daily, actionable plan that anyone can follow to get targeted traffic to their website no matter what their niche. At this price, it's truly a no brainer."
You must be willing to put just 1 hour a day into this system. If you're not willing to put an hour a day into your business, then you will never make a penny online & you may has well leave my site right now because you will never succeed. Harsh words I know, but it's the truth...
Order TRAFFIC TRANSFORMER today and receive two amazing bonuses.
Inside Traffic Transformer you will learn:
1. How to quickly produce results that will send traffic to your site & put money in your pocket.
2. Advanced tactics you can use on Digg.com that will literally crash your servers if you are not ready for the traffic.
3. How to skip the trial and error stages of getting traffic, save thousands of dollars & start getting laser targeted traffic in record time.
4. 6 easy ways to get quality, high page rank backlinks to your site that will drive you up the search engines & drive hungry customers to your website without having to contact a single website owner asking for a link.
5. 6 simple viral marketing techniques that will keep snowballing & snowballing & send you traffic for years to come!
6. How to get TOP search engine rankings as swiftly as humanely possible.
7. 3 sneaky ways to drive traffic to your blog.
8. The dirty little secret behind article writing & submission.
9. How to put social bookmarking on steroids.
And Much Much More all without ONE JV Partner...
Jason James said, "What you have here is a daily, actionable plan that anyone can follow to get targeted traffic to their website no matter what their niche. At this price, it's truly a no brainer."
You must be willing to put just 1 hour a day into this system. If you're not willing to put an hour a day into your business, then you will never make a penny online & you may has well leave my site right now because you will never succeed. Harsh words I know, but it's the truth...
Order TRAFFIC TRANSFORMER today and receive two amazing bonuses.
10 HOT TRAFFIC TIPS
1 - Leave comments on other people's blogs and include a link to your site.
2 - Find joint venture partners who are willing to do a traffic exchange.
3 - Regularly add content to your site so people come back and visit.
4 - Pass out business cards with your domain on them wherever you go.
5 - Once you have a product, set up an affiliate program and let your affiliates send you traffic.
6 - Start profiles on social networking sites such as MySpace.com
7 - Track everything, find out where your visitors are coming from and replicate it.
8 - Review other websites on Alexa.com and include a link to your site.
9 - Buy a domain name related to your niche that is already receiving traffic and forward it to your site.
10 - Give an unbiased testimonial on a product/service that you have used in exchange for a back link to your site.
All these traffic tips work and they WILL send traffic to your website if, you take action and implement them. The amount of traffic will vary between each tactic but use enough of them and I'm positive you will see a big difference in the number of visitors to your site. Remember, traffic is the life-blood of your online business.
Above are just 10 good tips, what do you think will happen if you knew about and used another 237?!... Click here for the new Traffic Tips Report
...ONLINE SUCCESS that's what! There are countless ways to generate traffic and there's a brand new report that details over 240 ways of getting people to visit your website.
Tips by James Jordan at www.CashSuperstar.com
2 - Find joint venture partners who are willing to do a traffic exchange.
3 - Regularly add content to your site so people come back and visit.
4 - Pass out business cards with your domain on them wherever you go.
5 - Once you have a product, set up an affiliate program and let your affiliates send you traffic.
6 - Start profiles on social networking sites such as MySpace.com
7 - Track everything, find out where your visitors are coming from and replicate it.
8 - Review other websites on Alexa.com and include a link to your site.
9 - Buy a domain name related to your niche that is already receiving traffic and forward it to your site.
10 - Give an unbiased testimonial on a product/service that you have used in exchange for a back link to your site.
All these traffic tips work and they WILL send traffic to your website if, you take action and implement them. The amount of traffic will vary between each tactic but use enough of them and I'm positive you will see a big difference in the number of visitors to your site. Remember, traffic is the life-blood of your online business.
Above are just 10 good tips, what do you think will happen if you knew about and used another 237?!... Click here for the new Traffic Tips Report
...ONLINE SUCCESS that's what! There are countless ways to generate traffic and there's a brand new report that details over 240 ways of getting people to visit your website.
Tips by James Jordan at www.CashSuperstar.com
Thursday 1 January 2009
Search Engines Love Blogs
Blogs are short for 'web blogs'. Some are online diaries, others are dedicated to specific themes however vague.
We, however, want to blog for another reason...to make money!
Let me explain...
Search engines loves blogs. They contain good, relevant content and they often can have loads of links back to them.
The good news is that anyone can set up a blog without any website experience whatsoever. If you go to www.blogger.com you can set up your own blog within five minutes. Once you have a blog, you can start talking about your subject and promoting your own products and/or other people's products which will earn you a commission if anyone clicks through and buys something.
If you add new content to a website, it usually involves creating a new web page which will cost time and sometimes more money. On blogs, each new blog posting constitutes a new web page as far as search engines are concerned. You can add a new blog post really quickly so you can see how blogging helps you to attract the attention of search engines.
So how do you go about blogging for profit? Well here's a simple five step approach you can use to go and start earning today:
1) Go to blogger.com and set up a blog. Use your main keyword as the title of your blog. If it is not available, add world or planet to the keyword. For example "rose gardening world", "rose gardening planet"
2) Hire a writer, write your own optimised articles or search for free or reasonably priced Public Label Rights (PLR) articles on your niche subject that specifically focus on one set of keywords. The more articles, the better.
3) Post an article a day to your blog.
4) Write a press release about your blog and submit it to prweb.com
5) Use the blogger search function and find blogs related to yours. Make genuine comments on their blog and link back to yours.
Using this simple formula you can do very well in the search engines with minimal effort or technical know how.
This is just the first post on my new blog showing you how to build traffic to your site. I suggest you subscribe now to ensure you do not miss any advice because I am going to show you how to build traffic = build lists = build income.
Antonia Harrison from Build Traffic To Your Site.
We, however, want to blog for another reason...to make money!
Let me explain...
Search engines loves blogs. They contain good, relevant content and they often can have loads of links back to them.
The good news is that anyone can set up a blog without any website experience whatsoever. If you go to www.blogger.com you can set up your own blog within five minutes. Once you have a blog, you can start talking about your subject and promoting your own products and/or other people's products which will earn you a commission if anyone clicks through and buys something.
If you add new content to a website, it usually involves creating a new web page which will cost time and sometimes more money. On blogs, each new blog posting constitutes a new web page as far as search engines are concerned. You can add a new blog post really quickly so you can see how blogging helps you to attract the attention of search engines.
So how do you go about blogging for profit? Well here's a simple five step approach you can use to go and start earning today:
1) Go to blogger.com and set up a blog. Use your main keyword as the title of your blog. If it is not available, add world or planet to the keyword. For example "rose gardening world", "rose gardening planet"
2) Hire a writer, write your own optimised articles or search for free or reasonably priced Public Label Rights (PLR) articles on your niche subject that specifically focus on one set of keywords. The more articles, the better.
3) Post an article a day to your blog.
4) Write a press release about your blog and submit it to prweb.com
5) Use the blogger search function and find blogs related to yours. Make genuine comments on their blog and link back to yours.
Using this simple formula you can do very well in the search engines with minimal effort or technical know how.
This is just the first post on my new blog showing you how to build traffic to your site. I suggest you subscribe now to ensure you do not miss any advice because I am going to show you how to build traffic = build lists = build income.
Antonia Harrison from Build Traffic To Your Site.
Subscribe to:
Posts (Atom)